Print ad • April 2024

Print ad sample

I designed and wrote this print ad. The challenge here was to create a compelling design without using color.

Video • April 2024

Explainer video

This is a video I recorded to explain to a client how to choose a font for their website.

Presentation • April 2024

Presentation sample

I wrote the copy and did the design for this presentation we gave to a tribal nation about a potential business opportunity.

Caucus explainer • April 2024

Caucus Informational Post

Campaign press release • April 2024

Campaign Press Release

Issue graphic • April 2024

Issue Graphic for Social Media

Issue graphic • April 2024

Issue Graphic for Social Media

Campaign guide • April 2024

How to run (and win!) a progressive local campaign in a pandemic

One sheet • March 2024

Product explainer one sheet sample

This is an explainer I researched, wrote and designed. The intended audience was potential clients who were unfamiliar with the differences between hemp derived products.

Product information • March 2024

Product information

In the CBD industry, retailers are not allowed to make any kind of health claims about their products or they will be shut down by the FDA. But the entire purpose of taking these products is to improve customers' health. I tried to square this circle by giving each product a descriptive name and a feeling word. For example, I called a product that supports joint health "Move Easy" and I gave it a feeling word of "rejuvenated."

Moorhead Planning Commission • March 2024

Planning Commission meeting

I have served as a representative on Moorhead's Planning Commission since 2017. I've been chair or vice chair of that commission for about half the time I've been on it, and I currently serve as chair. At the meeting featured in this video, we had several MSUM students observing. I explained the zoning requirements for churches and the process of obtaining a conditional use permit. I discussed how churches can be located in various zoning districts. I also mentioned the limited authority of city councils in approving or denying church permits due to First Amendment rights.

Software product tri-fold brochure • March 2024

Brochure copy and design sample

This is an introductory tri-fold brochure for a software project I worked on. I wrote the copy and did the layout.

Case study for SaaS product • March 2024

Case study sample

This is the copy for one in a series of case studies I wrote for a client who had a B2B SaaS product they were promoting. I worked with the client to determine the strategy behind the series. Who would be the best customers to talk to? What would resonate most with potential customers? Then I did the interviews for the case studies and then wrote the copy.

Logo • March 2024

Logo design sample

This one's just for fun. My pandemic impulse purchase was a backyard pizza oven. I designed a logo for myself and put it on an apron.

Presentation • March 2024

Presentation copy sample

I've been on the winning Fargo Startup Weekend twice, in 2017 and 2018. Both times, I was responsible for the strategy and copy for our five-minute pitch. This is the copy for our 2017 presentation. We pitched a software product that would help law enforcement agencies speed up their response to major incidents like kidnappings.

White paper • March 2024

White paper sample

A potential client wanted a white paper on a market opportunity to take to his board of directors. I wrote the copy and did the design for this white paper.

Social media graphic • March 2024

Social media graphic

I volunteer with several nonprofit organizations. CHIRA Global Development Organization supports the Yazidi community, who are a Kurdish religious group. I designed the organization's logo, and I also create some of their social media graphics, like this one.

Blog post • March 2024

Blog post sample

This is a blog post I wrote for an engineering software company that served as a lead magnet. The purpose of the post was to get people to download an infographic.